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Eli
Posts: 2658
From: ... er ...
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Tips for Search Engine Otimization - 3/4/2003 15:20:23
Anyone got any tips for search engine optmization?
(specifically looking at google.)
thanks!
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LB
Posts: 5551
From: Montana USA
Status: offline
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RE: Tips for Search Engine Otimization - 3/4/2003 16:15:25
Have select relevent info/keywords in the title of the page and be sure to follow it up in the content. Don' t try to stuff everything onto every page... optimize each page individually.
Update often.
Get some links to your site from other sites that are indexed by Google... good links, not just another link on a page with hundreds.
Content, content, content. *good* content.... articles or something, not just pages of links. This not only helps you in search engines, it gives your viewers something extra and can help to bring them back often (along with the " update often" ) which in turn will help your ranking in the search engines -- good traffic is seen as a site having good info which search engines like.
Simplified, but that' s the basic idea... more info at www.1stsearchranking.com and www.seoconsultants.com
Got a site in particular that you' re wondering about?
Linda
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Andy from Spain
Posts: 922
From: Ipswich
Status: offline
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RE: Tips for Search Engine Otimization - 3/4/2003 16:58:55
Hi
I' d agree with Linda - good content is always going to be a top priority and will keep the punters coming in and coming back - here' s a short list of things you might want to think about re-Google:
Quality incoming links (preferably using your keywords in the text)
Keywords in the title
Keywords in the meta description
Keywords in the main body of text
Keywords in the ALT information
Keywords in the URL
Descriptive text links within the site
Text in <H1> tags
...but really if you' ve got good content and a site that' s easy to navigate then the most important details are already dealt with.
Cheers
Andy
_____________________________
Ecommerce software | Website templates
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Eli
Posts: 2658
From: ... er ...
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RE: Tips for Search Engine Otimization - 3/5/2003 4:44:27
this is all great, helpful stuff.
quote:
ORIGINAL: LB
Got a site in particular that you' re wondering about?
http://www.leisure-ideas.com has only the index.asp page indexed - the other pages have absolutly no indexing whatsoever. I get about 200 sessions per week from google but realise that I could be getting a whole bunch more if I index the pages properly
< Message edited by Micah -- 3/5/2003 4:48 AM >
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garry
Posts: 858
From: Northern Territory Outback Australia
Status: offline
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RE: Tips for Search Engine Otimization - 3/5/2003 6:35:00
THe biggest tip is monitor what you do on your site & where you are listed in Googs each month.
Google is due for update any day now! & stuff you did back in early-mid February has an influence on this update. Changes you make in the next 2ish weeks have an effect on ranking in April etc.
Keep an eye out for the fresh tag (thats the date on individual website results in google listings) that means google' s " freshbot" is hanging off your site and passing yesterdays updates onto the internet today" ish" .
You may see some nice results for 2 or 3 word searches. (I' ve had no luck with single keywords moving immediatley)
When you have freshbot on your site it is a good time to try some of the above responses (if not done already) & see if there is any movement in results within days.
Do not forget to try a small google adwords campaign, and see if you get a better result in sales.
There was a good debate on whether Google can see content on asp pages.. http://www.webmasterworld.com/forum3/3310.htm?highlight=google++asp ..and query strings with ? in them, and the answer is yes!, but there was also some mention of creating a few of the same pages with a html extension, for safe keeping.
OK Micah I found some of your deep pages in google by searching on " Castle Combe Skid Pan & Kart Track, in Chippenham Skid Control Courses & an outdoor 350 metre kart track" which is a mouthful that people would not type in.
Bad news is ..............they did not lead to pages (only 404s), the cache showed the old page from last month.
Have you modified something that changed the url of the whole site or something tweaked in the query string??
Now, it may be a simple case of the searchbots not doing a deep enough crawl into your content yet as the site may of only been around for a few months?? (but those pages I found were deep????)
Disclaimer here...... I know nothing about asp, query strings etc.
However the theory of mine is.....
Ie from your main page make a link to another new html page & create a few nice html pages that generalise about your main subjects with lots of content. From these pages hot link to some of your important asp pages.
Not from your maps as there is alot of code there in yout hotspots, which may not be too spider friendly just yet.
These other pages should be your " spider food" pages that are easy to follow by the searchbots, so maybe one day people will come in on these pages first and get to your asp content pages from there.
Who knows! its only what I would look at to get things moving.
I would also add more description to your main <titles> like an " England or UK and more about the site, maybe not the question of " have you" as it is a waste of a valuable search engine resource (in the title tag) etc
(I recently went & put my town name in the beginning of the title tag & as well as the end)(this has pushed some of the other sites I wanted in , out)
look at link to:www.leisure-ideas.com/ in google and you will see the other sites linking to you........build on them (it' s not the total list, it is just the important ones)
Try a few more direct links to other asp pages within your site from the home page. (like the karting page)
Find your happy asp medium with the URL' s and then keep the URL' s the same (forever) and eventually you will be found.
Also try teoma & alltheweb and you might be surprised at where you rank with them and their ranking system.......I am. (If only more people used them)
Feel free to comment on my comments......I have thick skin.
Cheers from the Outback
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