If I were trying to convince ppl to buy clothes that they can not try on, I would offer as many pics as possible, without slowing the pages to a crawl, or creating a site so huge they get lost in the pics.As an example, if you have a blue dress with matching bag, shoes and scarf. I would create a thumbnail of all of these together for your initial presentation to the shopper.
The thumbnail would link to a page with these same items (larger than thumbnail) together, but different views.
I would then create popups to provide close ups of details of the items. Including a close up of the weave, any decorative accents, stuff like that.
This will give shoppers the opportunity to look closer, if they want to.
It's difficult to talk most ppl into buying clothes they can not try on, take away the ability to see the details up close, and you have probably lost the sale.
Good luck, I know I have just suggested a LOT of work, but I believe it will pay off if you provide your shoppers with an experience that closely resembles how they choose items in the store.
No thumbnail link nor popup should have any items except those that "go with" the featured item. Accessories shown alone should have a thumbnail link that goes to a variety of views and close-ups.
Don't forget, women like to know what the inside of a bag is like.
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