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Microsoft MVP

 

Redirecting domain names

 
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All Forums >> Web Development >> Search Engine Optimization and Web Business >> Redirecting domain names
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slappyJmarsden

 

Posts: 47
Joined: 3/13/2003
Status: offline

 
Redirecting domain names - 11/21/2005 14:21:58   
Hello,

I am considering buying 3 new domain names that will redirect traffic to my main site.

I know a lot of websites do this and it is relatively cheap to implement. These new domain names will have keywords based on search phrases that are currently driving traffic to my site.

I wanted to know if this has worked well for anyone out there.

Is it better to have these new domains hosted through a provider other than my own?
jaybee

 

Posts: 14175
Joined: 10/7/2003
From: Berkshire, UK
Status: offline

 
RE: Redirecting domain names - 11/21/2005 14:46:52   
I don't know all the ins and outs of this so I can only give you my own experience and what I've picked up on my travels.

Depends what you mean by redirect. If the domains are just pointing at your existing home page then fine, that's what I do as I have bought all the derivatives of my main domain.

If you mean that as soon as someone hits the go button the page pops up and then redirects, why? Why not just point it at your homepage in the first place.

Host them all in the same place. If you put them elsewhere, I'm not certain but, I believe that some SEs will treat them as different sites all with identical content and you can get penalised for that.

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(in reply to slappyJmarsden)
slappyJmarsden

 

Posts: 47
Joined: 3/13/2003
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RE: Redirecting domain names - 11/21/2005 15:25:08   

quote:

ORIGINAL: jaybee

If you mean that as soon as someone hits the go button the page pops up and then redirects, why? Why not just point it at your homepage in the first place.



That's what I meant...that the domain would just redirect directly to my main domain.

Another question:

WOuld it make any big difference if I put the name of the city before or after my keywords?

Example:

www.city-blah-blah.com

or

www.blah-blah-city.com

Just wondering if there is any relevance to doing it either way.

(in reply to jaybee)
jaybee

 

Posts: 14175
Joined: 10/7/2003
From: Berkshire, UK
Status: offline

 
RE: Redirecting domain names - 11/22/2005 17:30:02   
The best domains are the ones that tie in with the name of your site so if the site is about Fred Bloggs and the name is used throughout then the best domain to have is www.fredbloggs.com or whatever ending.

If the site is about blue widgets and you have a domain www.city-blah-blah.com then it really won't matter whether city is front or back.

_____________________________

If it ain't broke..... fix it until it is.
:)

:)
GAWDS
Now where did I put that Doctype?

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Mojo

 

Posts: 2431
From: Chicago
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RE: Redirecting domain names - 11/22/2005 18:33:29   
IMO, the best domains are the ones that have natural traffic - anyhow...

What are you planning on doing with these domains? Are you going to build sites, game the search engines and have targeted traffic funnel through these sites? This works well if you pre-qualify the traffic on the 'worked' site.

If you have type in traffic you will want to make sure your redirect is a 301. I use type in traffic domains with varying degrees of success.

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slappyJmarsden

 

Posts: 47
Joined: 3/13/2003
Status: offline

 
RE: Redirecting domain names - 12/1/2005 13:34:50   
I need a little help...

I got my three new domains and they are presently working.

I need to re-direct them to my main site. So in the address bar the appropriate domain name is displayed.

I was told that I need to perform this using meta tags. How do I do this?

One other quick thing...

Is there anything else besides the meta tags redirect that I should code? I want to optimize these three extra domains for search engines. What is the best way to do this?

Thanks

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Mojo

 

Posts: 2431
From: Chicago
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RE: Redirecting domain names - 12/1/2005 14:16:54   
You're sending conflicting signals...

quote:

I need to re-direct them to my main site.

quote:

I want to optimize these three extra domains for search engines.


What exactly are you trying to do? Are you redirecting them or are you planning on developing them?

If you're not careful you're going to screw the pooch on this one.



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(in reply to slappyJmarsden)
slappyJmarsden

 

Posts: 47
Joined: 3/13/2003
Status: offline

 
RE: Redirecting domain names - 12/2/2005 0:25:40   
I do not plan on developing these sites. I purchased these new domains for the sole purpose of driving more traffic to my main site (domain).

These new domains have keywords in the domain name that are relevant to my main site.

I know that Google especially places large importance on keywords within domain names.

I did a quick search on Google for meta tag refresh:

<META http-equiv="refresh" content="5;URL=http://www.indiana.edu/~smithclas/l200/">

Is it wise to add description and keyword meta tags to these redirecting domains?

What did you mean by screw the pooch?

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slappyJmarsden

 

Posts: 47
Joined: 3/13/2003
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RE: Redirecting domain names - 12/6/2005 7:42:11   
Been doing some more research and apparently the best way to do redirects is with an .htaccess file. Although this is not an option for me because my site is hosted on a Windows Server.

They suggested that I migrate my site to a VWS that supports URL redirection.

Any thoughts on this?

I just don't want my search engine rankings to fall off. The whole reason I puchased these new domains is to increase my rankings.

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Mojo

 

Posts: 2431
From: Chicago
Status: offline

 
RE: Redirecting domain names - 12/6/2005 11:05:15   
quote:

I know that Google especially


In my experience, in today's environment, Yahoo gives more weight to the keyword in the domain.

quote:

What did you mean by screw the pooch?


You're looking at a duplicate content penalty or a 302 screw up - if done wrong. The search engines have a bad reputation handling meta refresh redirects and 302 redirects. The same holds true with any sort of client side redirects. It would be much safer to do a 301 redirect from the server.

quote:

Been doing some more research and apparently the best way to do redirects is with an .htaccess file. Although this is not an option for me because my site is hosted on a Windows Server.


I don't know where you read that, but it's BS. You can send a 301 redirect from the global.asa file, the server itself or even on a page by page basis.

quote:

I just don't want my search engine rankings to fall off. The whole reason I puchased these new domains is to increase my rankings.


Hopefully, you didn't pay more than the reg fee on the domains as simply pointing a domain at an established site will not increase your search ranking. If those domains have type in traffic then you can 301 redirect and enjoy the benefit of any type in traffic, but from your description it doesn't sound like those domains will have much - if any.

To increase your main sites ranking using those sites you should quickly build up a couple of sites with those domains (on seperate IP addresses and hosting accounts if you're paranoid like myself) > get backlinks to these sites > wait 6 months > link to your main site > the increased backlinks (2 of them) should help your main site.


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slappyJmarsden

 

Posts: 47
Joined: 3/13/2003
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RE: Redirecting domain names - 12/8/2005 15:48:53   
Right now I am just looking for the quickest and easiest solution. I do not have time to create content for these domain so they will have to be redirects for now.

Mojo,

The easiest way to do this would be a global.asa file in the root of these domains redirecting to my main site? How do you perform a 301 redirect directly from the server? I have sent numerous emails to my host...they are confused.

(in reply to Mojo)
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