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Mojo -> RE: Please Review (6/20/2008 12:06:02)
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Bruce,
Here is my 10 minute overview...
For SEO purposes, don't get too worried about W3 validation. Few sites will 100% validate on every page. A site with some errors (non fatal) will look more natural. I almost never validate and I work in competitive industries (to me, a competitive industry is one where the PPC runs $10 to $30 per click). Removing the junk code you have from MS Word will clear of most of the errors.
You have many code problems.
- CSS: You have a *huge* amount of CSS in your home page. It should *all* be loaded from an external CSS file. This will provide easier access to the content of your page for the search bots.
- CSS#2: You have a lot of useless code in your CSS. Did you copy and paste your content from MS Word?
Once you remove the CSS from the page you should then strip out all the junk put in by MS Word. All of this can go:
quote:
<meta http-equiv=Content-Type content="text/html; charset=macintosh">
<meta name=ProgId content=Word.Document>
<meta name=Generator content="Microsoft Word 2008">
<meta name=Originator content="Microsoft Word 2008">
<link rel=File-List href="index_files/filelist.xml">
<link rel=Edit-Time-Data href="index_files/editdata.mso">
<link rel=OLE-Object-Data href="index_files/oledata.mso">
- You have eight duplicate instances of the meta description. Remove seven of them.
- Remove most/all of the <span> elements and replace them with class tags. Put the class tags in the external CSS file.
- Focus on your keywords and phrases more by including them throughout the page. Don't overdo it. Keep your keyword density to no more than 4% to start. Adjust the density after you settle in the search ranking.
I would remove 99% of everything above the </head> tag. Also, don't forget back links and adding more content to the site in the form of other pages.
The nofollow tag is a powerful when you know how to use it. The first place I would use it is one any link going to your affiliate partners - For example: nofollow all these links - http://1.farmguides.pay.clickbank.net/
Change this description at the bottom of the page from: "Visit Our Link Partners" to something... anything, as long as it doesn't shout LINK PARTNERS. Something like - "Others useful farm information" would be MUCH better. Also, change the name of the file from "Links.html" to something like, "Farm Resources" or "Information on farm equipment".
I will say it again - Back Links! You will need them. You will also need additional pages of content. Go to digitalpoint and hire some foreign writer to crank out a dozen 400-500 page articles and then add them to your site (after proof reading, of course). It may cost you $30 to $40. I recently purchased a 4000 word article that I was able to split out to 7 good pages of unique content for $20. This technique works very well.
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